Thousands of people converged at the Austin Convention Center for the second day of South by Southwest, one of the largest music festivals in the world. The popular festival runs from March 11 to 20, and it has something for everyone.
Within the past few years, the festival has expanded to include SXSW Film, one of the world’s premier film festivals focusing on new directing talent. In 2007, the festival organizers took it a step further, by adding SXSW Interactive. This portion of the festival attracts web creators and entrepreneurs, which creates a great breeding ground for new ideas and creative, emerging technologies.
The festival also includes SXSW ScreenBurn to highlight the video game industry, and Style X to showcase new talent in the fashion industry. SXSW Comedy was added for the first time this year to provide comedians with several new venues to perform their acts.